L.A.-Based Fine Jewelry Brand Sydney Evan to Donate Proceeds to the Los Angeles Fire Department
The Hollywood-loved label is giving 100 percent of profits from two California-inspired diamond necklaces.
By Erin Lassner
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Erin Lassner
E-Commerce Writer
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January 9, 2025 2:06pm
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In the midst of tragedy, L.A.-based brands are supporting their beloved city. Fine jeweler Sydney Evan will be donating 100 percent of proceeds from two California-inspired charm necklaces to the Los Angeles Fire Department Foundation.
The 14k gold and diamond Eye Heart LA Necklace features pavé diamonds in hand-drawn script reading “LA.” The pendant also includes a turquoise evil eye, symbolizing protection and positive energy. The charm is available to purchase on its own or on either a 16- or 18-inch ball chain or a 16- to 18-inch adjustable cable chain.
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Sydney Evan
Sydney Evan Gold & Diamond Eye Heart LA Necklace
The 14k gold and diamond California State Necklace is adorned with pavé diamonds within the outline of the Golden State. The charm is available to purchase on its own or on either a 16-inch ball chain or 18-inch ball chain.
Of the designs, the brand writes, “Los Angeles is our home, and we are devastated for our community and those impacted by the wildfires. Sydney Evan will donate 100% of the proceeds from our Eye Heart LA charm to the Los Angeles Fire Department Foundation.”
Sydney Evan
Sydney Evan Gold & Diamond California State Necklace
Both necklaces are part of Sydney Evan’s larger California Love collection, an assortment of necklaces, bracelets and earrings that celebrate the designer’s home state. Founded in 2001, Sydney Evan has become a staple amongst A-listers, including Kate Moss, Miley Cyrus, Rihanna, Eva Chen, Julia Roberts, Gabrielle Union, Brie Larson, Hailey Bieber and Katy Perry. Plus, a couple months back, the brand dropped a collection inspired by Wicked.
For more ways to help, The Hollywood Reporter rounded up a list of fashion, beauty and home brands donating proceeds to fire relief as well as a list of organizations collecting donations and offering support to those affected by Los Angeles’ devastating wildfires.
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