K-Pop Icon Rosé Is Skims’ “No. 1 Girl” in Playful Valentine’s Day Campaign — Here’s What’s Still Available to Shop
Kim Kardashian's Skims unveils its annual Valentine's Day line starring Blackpink's Rosé. With select styles selling out almost immediately, here are the best pieces still available for purchase.
By Erin Lassner
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Erin Lassner
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January 24, 2025 12:18pm
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Skims‘ highly-anticipated Valentine’s Day Shop is back with Blackpink’s Rosé at the forefront. With well over 100 limited-edition styles across intimates, pajamas, loungewear, clothing and lingerie, the collection is filled with an assortment of thoughtfully designed basics and statement pieces for every body and occasion.
The line is available to shop now on skims.com, released online at 9 a.m. PT on Jan. 23, and includes pieces for the whole family: women, men, kids, babies and pets.
As with all of Skims’ buzzy seasonal and limited-edition launches (think The North Face x Skims crossover), product started selling out within minutes of the drop.
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Rosé’s Skims’ debut comes on the heels of Tate McRae’s 2024 holiday campaign and a year after Lana Del Rey’s Valentine’s Day shoot. The brand’s 2025 Valentine’s campaign embraces classic romance and flirtatious fun while modeling Skims’ newest styles and some of its most popular silhouettes in seasonal prints and colorways.
Courtesy of Skims
“Valentine’s Day has always held a special place in my heart,” says the singer. “Maybe it’s also because it’s only a few days after my birthday, it feels special to me, almost like a second round of a birthday. This collection captures that feeling with pieces that are both romantic and cute. I had an amazing time shooting this campaign, and I hope everyone feels as confident and beautiful in these pieces as I did.”
“Every Skims campaign is designed to be iconic, and Rosé embodies that perfectly,” says Kim Kardashian, co-founder and chief creative officer. “Her elegance and energy are unmatched, she’s the ultimate Valentine for 2025. This collection is romantic, fun, and full of personality, and Rosé captured that beautifully.”
Related: Hollywood-Coveted Brand David Yurman Launches Valentine’s Day Shop and New Heart-Shaped Jewelry
Below, check out a few standouts from the Valentine’s Day Shop that are still in stock, and see the full collection at skims.com. Prices range from $18 for underwear to $120 for sleep sets.
Shop The Skims Valentine’s Collection 2025
Skims Stretch Lace Babydoll Top
Skims Stretch Lace Boy Short
Skims Logo Pointelle Halter Onesie
Skims Soft Lounge Lace Long Dress With Bralette
Skims Logo Pointelle Cardigan
Skims Logo Pointelle Straight Leg Pant
Skims Cotton Poplin Mens Boxer
Skims Soft Lounge Sleep Set
Skims Kids Sleep Set
Skims Cotton Fleece Pet Hoodie
Skims Stretch Mens 3″ Boxer Brief 2-Pack
Skims Tulle Teddy
Skims Vinyl Micro Triangle Bralette
Skims Romance Lace Cami and Short Set
See all Valentine’s Day releases at skims.com.
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