AMAZON ALTERNATIVES
9 Sales Events Worth Shopping This Week Aside From Amazon’s October Prime Day
A number of retailers have launched shopping events of their own, to offer an alternative to Amazon's Prime Big Deal Days 2026.
By Tim Chan
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Tim Chan
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October 6, 2026 3:05pm
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Amazon’s October Prime Day is in full swing, with millions of deals site-wide through Oct. 7, but the retail giant isn’t the only place to score a discount on coveted products this week.
A number of retailers have launched shopping events of their own this week, to offer an alternative to Amazon’s clumsily-named “Prime Big Deal Days 2026.” While Amazon has the widest selection of products on sale, you can actually find larger discounts and exclusive items on other sites right now. Also worth noting: while Amazon saves it biggest discounts for Prime members, you don’t have to have a membership or subscription to shop the Amazon alternative deals below.
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Whether you’re anti-Prime Day or looking for options beyond Bezos and co., here is an updating list of best sales to shop this week.
Best Buy
Up to 50% Off at Best Buy
Best Buy is running its Prime alternative sale this week, dubbed the “Techtober Sale.” Expect up to 50% off TVs, speakers, computers, cameras and appliances.
You’ll also find discounts on gaming consoles and video games, plus movie merch and physical media.
Up to 70% Off at Bloomingdale’s
Bloomingdale’s has designer clothing, shoes and accessories on sale for up to 70% off as part of its so-called “The Final Offer” promotion.
Head to Bloomingdale’s clearance section for new markdowns daily, including rare discounts on brands like AMI, Burberry, Maison Margiela, On, Versace and more. Plus, shop clearance items under $100 and under $50.
Men’s Wearhouse
Up to 50% Off at Men’s Wearhouse
If you’re looking to score a menswear deal this week, you’ll want to start your shopping at Men’s Wearhouse online, which has a flash sale going on with savings of up to 50% off.
Deals include up to 40% off dress shirts, 30% off sport coats, 30% off shoes and up to 50% off casualwear (think sweaters and polos that should be your go-to wardrobe staples). The Men’s Wearhouse flash sale is a great time to stock up on warm weather clothing for the winter months, or to get a head start on holiday gifting (and holiday dressing). Get free shipping with the promo code FREESHIPPING online.
Up to 65% Off at Nordstrom
We spotted discounts up to 65% off on Nordstrom this week, across the store’s categories, including menswear, womenswear, shoes, accessories, beauty and home decor.
Brands on sale include Barbour, Bottega Veneta, Celine, Coach, Dior, On, Ralph Lauren, Tory Burch, UGG and more. Sort by new markdowns or clearance finds under $100 on Nordstrom.com.
Up to $250 Off at Saks Fifth Avenue
Spend more, save more at Saks Fifth Avenue, where you can get up to $250 off your purchase with promo code OCTSG. Use promo code SHIPSAKS, meantime, to get free shipping on orders of $150+.
Brands on sale at Saks include Doen, Farm Rio, Ganni, L’Agence, Tom Ford, Valentino and more. The sale runs through Sunday, Oct. 11.
Sephora
Up to 50% Off at Sephora
Save up to 50% off beauty gifts and essentials at Sephora this week, with discounts on makeup, skincare, fragrances and even men’s grooming products.
Plus: Sephora Beauty Insiders get 5x the points on Sephora Collection purchases with the promo code SAYPOINTS. You can also order online and get same-day delivery (in select cities) with code DELIVERED.
Justin Sullivan/Getty Images
Up to 40% Off at Target
Target has always launched its “Circle Week” to coincide with Amazon Prime Day, and for October, Target is offering up to 40% off site-side for its 2026 “Circle Deal Days.”
Plus, snag a BOGO deal on candles, and a “Buy 2, Get 1 Free” deal on books and music (including Target-exclusive vinyl). You can also save on trending Halloween costumes and holiday decor.
While the best deals will be reserved for Target Circle 360 members, you can join for free right now by signing up here.
Save 20% Off at Ulta
Buy Now
Ulta Beauty has exclusive brands and products you can’t find on Amazon, and this week, you can save 20% off your purchase with promo code SAVE20.
Ulta says the discount code applies to almost everything on the site, including Beyonce’s haircare line, Cécred. You’ll have to create an Ulta profile to use the code (membership is free to join). Promotion ends Oct. 8.
Courtesy of Walmart
Up to 50% Off at Walmart
Walmart has one of the best Amazon alternative sales this week, with its “Deals & More” event, running through Oct. 11. Can’t find exactly what you’re looking for on Amazon? You’ll likely find it here.
The retailer has promised up to 50% off top electronics, Walmart-exclusive toys, home goods, fashion and more, though a recent check of the site today has turned up discounts of up to 84% online. The best deals to snag from the Walmart sale is on in-house Walmart brands like onn Electronics, plus fashion brands like Scoop, Free Assembly, and celeb-backed collections from Sofia Vergara and Jessica Simpson.
Of course, if you do want to shop on Amazon, the site’s Prime Big Deal Days event runs through the end of Oct. 7, though some deals are likely to continue through the weekend. See the latest Amazon deals here.
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