Nordstrom Anniversary Sale Ends Sunday Night: Here Are the Most Popular Purchases of 2026 (So Far)
As the annual savings event enters its final hours, see the best-selling sale items to snag before it's too late — they may surprise you.
By Erin Lassner
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Erin Lassner
E-Commerce Writer
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August 8, 2026 2:42pm
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Courtesy of On, Fendi
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As the 2026 Nordstrom Anniversary Sale hits its final weekend (prices go back up on Monday, Aug. 10), it’s become clear that five specific categories have been the stars of this year’s savings event. According to the Anniversary Sale Bestsellers list, which the retailer compiles annually as the event nears its end, customers can’t seem to get enough of chunky trainers and cushioned running shoes (specifically from On, New Balance and Hoka), high-end hair tools and beauty products (hi, Dyson Airwrap), designer sunglasses (think Miu Miu and Fendi), atheisure essentials (especially from Vuori) and travel-sized fragrance sets (à la Le Labo).
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last chance: shop anniversary sale bestsellers
So, with less than 48 hours left to shop, see below for some of the season’s standouts to snag before prices return to retail, courtesy of the Anniversary Sale Bestsellers page. And for even more tailored recommendations, check out The Hollywood Reporter‘s category-specific shopping guides here:
- THR‘s top 16 Anniversary Sale handbag deals
- THR‘s top 25 Anniversary Sale home deals
- THR‘s top 24 Anniversary Sale beauty deals
- THR‘s top 23 Anniversary Sale jewelry deals
Nordstrom Anniversary Sale 2026: Most Popular Deals
On Cloudsurfer 2 Running Shoe
$109.99 $160 31% off
One of our favorites from On (and clearly, we’re not alone).
Hoka Mach 6 Running Shoe
$109.99 $140 21% off
Available in four colorways.
New Balance 327 Sneaker
$79.99 $104.99 24% off
Can’t forget New Balance.
Le Labo Discovery Eau de Parfum Fragrance Set
$210 $268 22% off
Smart shoppers know to grab Le Labo’s rarely-discounted fragrances. This set includes Another 13, Rose 31, Santal 33, Thé Matcha and Thé Noir (a personal favorite).
Oribe Gold Lust Set
$109 $162 33% off
Another rare price drop: Oribe’s best-selling Gold Lust shampoo and conditioner.
Fendi Baguette 55mm Butterfly Sunglasses
$249.99 $440 43% off
Oversized frames are quickly moving in on the tiny sunglasses trend.
Dyson Airwrap i.d. Multi-Styler for Straight & Wavy Hair
$519.99 $649.99 20% off
Take $130 off Dyson’s fan-favorite Airwrap.
Estée Lauder Jumbo Advanced Night Repair
$172 $258 33% off
A jumbo-sized cult favorite.
Tory Burch Limited Edition Convertible Crossbody Bag
$283.99 $425 33% off
An everyday staple, this limited-edition silhouette is structured with a hint of slouch.
Therabody TheraFace Mask Glo-LED Skincare Mask
$299.99 $379.99 21% off
Therabody can do no wrong.
Nordstrom Credit Card Benefits and Sign Up Bonus
For those considering signing up for Nordstrom’s credit card, now is the most strategic time to do so: Through Aug. 9, new cardmembers will receive $60 off their next purchase. Card members also get automatic Influencer status, which grants early sale access for future events (since the early access window has already concluded for this event). See all benefits and apply for a credit card now at Nordstrom.com.
Nordstrom Anniversary Sale Dates and Early Access
While the 2026 Nordstrom Anniversary Sale opened to the general public on Saturday, July 18, rewards members could enjoy early access as soon as Tuesday, July 14. Customers’ access dates depend on their membership tier in The Nordy Club, the retailer’s free-to-join loyalty program. Access dates for the 2026 sale are as follows:
- Icons: July 14
- Ambassadors: July 15
- Influencers: July 16
- Everyone: July 18
Influencer status can be achieved either by opening a Nordstrom Credit Card or reaching a purchase balance of $500. Ambassador status is unlocked with a minimum annual spend of $5,000, and Icon status is achieved once reaching a minimum annual spend of $15,000 using your Nordstrom card. The sale ends for everyone on Sunday, Aug. 9.
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