Martha Stewart Used This $11 Drugstore Concealer for Her ‘Sports Illustrated’ Cover

The original lifestyle influencer used L'Oréal Paris' concealer-lotion hybrid to get a natural-looking glow for her history-making photo shoot.

By Tim Chan

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May 22, 2023 10:45am

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L'Oreal Paris True Match Lumi Glotion

Courtesy of L'Oréal Paris

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Martha Stewart broke the Internet this week after landing the cover of this year’s Sports Illustrated Swimsuit issue, and the 81-year-old’s secret to looking young and flawless was an $11 concealer.

Ever the relatable queen, Stewart used the L’Oreal Paris True Match Lumi Glotion, a concealer and lotion hybrid that works to hydrate and highlight your skin. The best part: while some celebs turn to pricey skin-care brands to achieve their looks, Stewart’s favorite makeup product is just $11.50 on Amazon.

Amazon

L’Oreal Paris Makeup True Match Lumi Glotion, 903 Medium, 1.35 fl oz | Natural Glow Enhancer, Illuminator Highlighter, Bronzing Drops For a Sun-Kissed Glow For Face and Body $14.97 on Amazon.com

Buy now

Stewart’s makeup artist Daisy Toye says the TV host and entrepreneur has been a longtime fan of the L’Oreal Lumi Glotion, noting that the star “goes through a tube every week.”  

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The viral product is a best-seller online, too, with a 4.5-star rating (out of five) from more than 22,000 verified reviews on Amazon. In fact, 75 percent of users give it a five-star rating, with shoppers raving about the product’s ability to even out skin tone, conceal dark spots and brighten overall complexion. 

The True Match Lumi Glotion is available in four shades that work for all skin tones and blend easily under foundation (it can also be worn alone). As Stewart proves, it’s safe for all skin types and all ages, too, delivering what the brand calls “all-day hydration” for a “fresh, natural glow.” To use: simply apply a few drops between your fingers and gently pat into the skin until absorbed.

In addition to the drugstore concealer, Stewart chalks up her dewy skin to green juice, vitamins and a good skin-care routine. The star vehemently denied plastic surgery rumors, adding that “I’m very careful in the sun. I wear hats and I wear sunblock every single day.”

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