Mariah Carey Poses With Twins for Children’s Place Holiday Campaign: Here’s Where to Shop the Collection Online

The singer also helped to design a grown-up gown for the collection, which is available to shop online now

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October 17, 2023 12:50pm

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The Children's Place

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It’s time…! Mariah Carey is officially ushering in the holidays with a Christmas-inspired campaign for The Children’s Place, the popular children’s clothing and accessories retailer.

Carey is joined by her kids Moroccan and Monroe in the campaign, marking the first time the three of them have posed for together for a brand partnership. The accompanying photos and video feature Carey and the twins decked out in The Children’s Place new holiday collection, which includes everything from graphic tees, to cozy sweats and matching pajamas for the whole family.

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While The Children’s Place is best-known for its kid-sized fashions, Carey teamed up with the brand to design a grown-up gown for the occasion. The aptly-named “Mariah Carey dress” is a strapless, A-line number crafted in red velour, with a plaid oversized bow at the back that matches the brand’s holiday plaid collection worn by Moroccan and Monroe. The dress is available in sizes 0 to 18.

The Children’s Place

$149.95

BUY: THE MARIAH CAREY DRESS

This was Carey’s first time designing a dress, and the singer raved about the collaboration in an Instagram post, writing that the “limited-edition gown is perfect for the season.”

“Holiday traditions are big for us at the Carey house [and] there is nothing sweeter than baking Christmas cookies and cuddling around the fireplace and matching in The Children’s Place pajamas together,” she adds in a press release. “As someone who absolutely loves the holidays, and specifically, Christmas, I’ve been watching what The Children’s Place has been doing for the last few years and they have my stamp of approval for the place to shop for all matching family Christmas pajamas and outfits!”

The Children’s Place

$7.77

BUY: MATCHING FAMILY HOLIDAY PAJAMAS

“Nothing says Christmas like Mariah Carey starring in our matching family Christmas pajamas and matching family outfits, while listening to one of the greatest holiday hits of all time, her iconic ‘All I Want for Christmas Is You,’” says Maegan Markee, Brand President at The Children’s Place. “Mariah is a Christmas icon and will be for generations to come, bringing families together through her music. We are incredibly excited to partner with Mariah and her kids on this magical holiday campaign.”

See Carey’s campaign video for The Children’s Place above and shop all the looks online at childrensplace.com and on Amazon. The new campaign is helping to kick off a big holiday season for Carey, who is set to embark on her “Merry Christmas One and All” tour in November. See tickets and dates here.

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