Kim Kardashian Reveals Her ‘Ten Kimmandments’ in New MasterClass Course
The business course — divided into 11 MasterClass-exclusive lessons — unveils the key strategies behind Kardashian's empire from the entrepreneur herself.
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Erin Lassner
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December 4, 2025 2:47pm
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Kim Kardashian for MasterClass
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Kim Kardashian joins MasterClass‘ stacked lineup of virtual instructors, each a leading authority in their respective field. Beginning Dec. 4, the entrepreneur and media mogul’s course, The New Rules of Business: The Ten Kimmandments, becomes available to new and existing MasterClass members, with subscriptions currently 40 percent off as part of the online learning site’s Cyber Week sale.
Broken up into 11 digestible lessons — an “Introduction” followed by each of her “Ten Kimmandments” — the course will teach “strategies to control the narrative, turn followers into customers, and create success on your terms.” As a preview of the lesson plan, MasterClass revealed each of “The Ten Kimmandments,” the entrepreneur’s 10 essential rules for building a brand that people can’t stop talking about:
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- Kimmandment 1: You Are The Product.
- Kimmandment 2: They Prove It. You Perfect It.
- Kimmandment 3: Define Yourself Before Others Do
- Kimmandment 4: Don’t Follow the Feed. Be the Feed.
- Kimmandment 5: Turn Failure Into Strategy.
- Kimmandment 6: Your Customer Is Your Co-Founder
- Kimmandment 7: Culture Sets The Time.
- Kimmandment 8: Know Your Worth. Then Add Tax.
- Kimmandment 9: Empires Are Built Before Dawn.
- Kimmandment 10: Because I Said So.
“My biggest business lessons came from experience — good, bad, and everything in-between,” says Kardashian. “In this class, I’m sharing the tools and mindset that helped me build my path. I hope anyone who joins feels empowered to dream big, trust their power, and go after what they want.”
Kardashian’s MasterClass is the latest savvy business venture from the entrepreneurial family, landing on the same day as sister Kourtney Kardashian announced the upcoming release of Lemme Burn Gummies, a fresh take on her best-selling Lemme Burn Capsules. Available to shop on Lemmelive.com on Dec. 9, the “Metabolism Activator” gummies will mark Lemme’s final launch of 2025.
Back to “The Ten Kimmandments,” for a limited time, MasterClass is offering 40 percent off all memberships, starting at $6 per month ($10 per month), billed annually with a 30-day money back guarantee.
The platform offers over 2,500 classes in 13 categories, plus supplemental worksheets and printable guides for getting the most out of your online education. Trending courses include Margaret Atwood teaching creative writing, Shonda Rhimes teaching writing for television, and David Sedaris teaching storytelling and humor.
Visit MasterClass.com to take advantage of the limited-time offer and watch a preview of Kim Kardashian’s new business class here.
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