The L.A. Brand Behind Taylor Swift’s Affordable Diamond Necklace Is Treating Jewelry Lovers to Free Gifts All Month
Melinda Maria is celebrating 20 years of accessorizing stars with a 20th anniversary event that includes a piece valued at $125 and other gold and silver giveaways.
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Danielle Directo-Meston
E-Commerce Editor
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Taylor Swift arrives at GEHA Field at Arrowhead Stadium prior to a game between the Kansas City Chiefs and the Cincinnati Bengals on September 15, 2024 in Kansas City, Mo.; a necklace from Melinda Maria. Jamie Squire/Getty Images; Melinda Maria
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Jewelry label Melinda Maria is celebrating two decades of accessorizing stars — including Julia Roberts, who helped put the brand on the map — with free surprises for shoppers through the end of the month.
Shop Melinda Maria 20th anniversary event
The entire month of August, the Los Angeles-based brand is offering weekly giveaways with surprise scratchers in every order. To sweeten the deal, shoppers also get a free limited-edition heart necklace valued at $125 with purchases of $98 or more. If you’ve been eyeing Taylor Swift’s affordable diamond and Cuban chain necklace ($128), the Carrie paperclip necklace ($118) seen on Ashley Graham, the Oh She Fancy earrings worn by Selena Gomez and Kyle Richards, the She’s So Smooth chunky hoops (spotted on Emma Watson, Sarah Michelle Gellar, Millie Bobby Brown and more), the $98 mystery box or any other bestsellers, now’s the time to add to your jewelry box.
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Los Angeles-based designer Melinda Maria Spigel founded her namesake accessories company in 2005 after winning big on Hollywood Squares, The Price Is Right and other game shows and putting her prize money towards her burgeoning business.
“I was 29, and I was doing a bunch of things in Los Angeles; I was a production assistant, I was a makeup artist and I was always making jewelry and selling it on the side,” she recently told Today’s Jill Martin. “I’d do what most people do is I get resourceful and I went on game shows. [I thought] I need to make money, I’m scrappy.”
Julia Roberts included the designer’s bracelets in her “Favorite Things” segment during an appearance on Oprah Winfrey’s show, putting Melinda Maria on the map. Last year, Spigel opened her first store in L.A., where she’ll host a 20th anniversary event on Aug. 28.
Other stars who’ve worn Melinda Maria jewelry include Lady Gaga, Jessica Alba, Demi Moore, Jennifer Lopez, Chelsea Handler, Jennifer Hudson, Coco Jones, Kate Beckinsale, Heather McMahan and many more.
See some of our top picks from Melinda Maria below, and shop the designer’s latest pieces here.
Melinda Maria Julian Loves Diamonds Necklace
Free with $98+ orders
Melinda Maria The Limited Edition 20th Anniversary Necklace
Melinda Maria “She’s So Smooth” Baby Hoops
Melinda Maria Zodiac Amulet Necklace
Melinda Maria Mel’s Styled Mystery Box
Melinda Maria “Oh She Fancy” Smooth & Diamond Hoops
Melinda Maria Not Your Basic Tennis Necklace
Melinda Maria Lil’ Norah Earrings
Melinda Maria Baby Love Letters Heart Bracelet
Melinda Maria Ride or Die Cuban Chain Bracelet
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