Target Drops Exclusive Billie Eilish Vinyl and Merch Capsule for Singer’s New Album
Fans of the singer can find two exclusive editions of 'Hit Me Hard and Soft' and a limited-edition T-shirt at the retailer.
By Tim Chan
Plus Icon
Tim Chan
More Stories by Tim
- ‘Bluey’ Soundtrack Gets the Box Set Treatment With New Collectible Vinyl Release
- Where to Watch ‘Yaga’ Streaming Online for Free
- In New York, The Twenty Two Sets the Tone for Community and Culture
May 17, 2024 11:29am
- Share on Facebook
- Share on X
- Show additional share options
- Share on LinkedIn
- Share on Pinterest
- Share on Reddit
- Share on Tumblr
- Share on Whats App
- Send an Email
- Print the Article
- Post a Comment
Add us as a Google Preferred Source

Target
- Share on Facebook
- Share on X
- Show additional share options
- Share on LinkedIn
- Share on Pinterest
- Share on Reddit
- Share on Tumblr
- Share on Whats App
- Send an Email
- Print the Article
- Post a Comment
If you purchase an independently reviewed product or service through a link on our website, The Hollywood Reporter may receive an affiliate commission.
Billie Eilish is back with a brand new album and fans of the singer can find two exclusive editions of Hit Me Hard and Soft at Target.
Eilish’s third studio album features ten tracks (with no singles?) and the department store has a Target-exclusive Hit Me Hard and Soft CD available right now for $11.99, and an exclusive Eilish vinyl for $34.99.
TARGET EXCLUSIVE CD
Hit Me Hard and Soft (CD)
$11.99 $14.99 20% off
Target’s exclusive Billie Eilish CD features all ten tracks of the singer’s new album on a black disc, with a collectible pull-out poster included in the sleeve.
TARGET EXCLUSIVE VINYL
Hit Me Hard and Soft (Vinyl)
$34.99
Target’s exclusive Hit Me Hard and Soft vinyl features Eilish’s album on a golden disc, along with a collectible poster.
This is one of Target’s “Eco-Mix vinyls,” made from 100% recycled materials. What that means: each disc is completely unique and no two LPs will look alike, making it a great gift for vinyl collectors. Target says the resulting discs will vary between shades of yellow and orange.
TARGET EXCLUSIVE T-SHIRT
Billie Eilish Album Cover ‘Boyfriend Shirt’
$22
In addition to the Target-exclusive albums, the store is offering exclusive Billie Eilish merch, like this ‘boyfriend shirt,’ which features a graphic print of the album cover and the singer’s name in bold on the front.
This T-shirt is designed with a loose fit. Choose from sizes XS to 3X at Target.com.
TARGET-EXCLUSIVE T-SHIRT
Billie Eilish Oversized Short Sleeve Graphic T-Shirt
$24
Target also sells this unisex oversized tee, which features an alternate image of Eilish against a classic white backdrop.
Available in sizes XS to 3X, this Target-exclusive T-shirt is made from a blend of 20% recycled cotton and 80% organic cotton.
Both the Eilish vinyl and T-shirts at Target are expected to sell quickly, so we recommend adding to cart while the limited-edition pieces are still in stock.
Related Stories
Billie Eilish and Finneas Used Grammy-Winning Song of the Year to Inspire New Jewelry Collection
Finneas O'Connell and Claudia Sulewski Are Married
If you’re looking for other exclusive Eilish releases, Amazon has an exclusive red version of Hit Me Hard and Soft available here and exclusive Eilish merch here. Walmart, meantime, has the new album in an exclusive grey vinyl, available here.
The exclusive merch and vinyl drops come ahead of Eilish’s “Hit Me Hard and Soft” tour, which kicks off in October.
Read More About:
THR Newsletters
Sign up for THR news straight to your inbox every day
More from The Hollywood Reporter
-
Heidi Klum Reveals This Year’s (Very Bloody) Halloween Costume
-
Best Celebrity Halloween Costumes 2026: Paris Hilton as Britney Spears, Lisa Rinna as Kylie Jenner and More
-
The 5 Best Home Projectors for Movie Buffs, From 4K to Portable Picks
-
From Beard-Grooming Kits to Brain-Teasing Puzzles, Here Are 20 of the Best Christmas Gifts for Husbands
-
Margaret Qualley and Jack Antonoff File for Divorce After Three Years of Marriage
-
Bob Iger Stresses Value of Communal Cultural Experiences in World “Rife With Disruption and Polarization” at PAC NYC Icons of Culture Gala
The Definitive Voice of Entertainment News
Subscribe for full access to The Hollywood Reporter
Most Popular
Michael Douglas Shares Update on Jack Nicholson: “He’s Well. He Has Disappeared”
Eric Bauza Remembered as a “Once-in-a-Generation” Talent Who Gave Looney Tunes a New Voice
Best Celebrity Halloween Costumes 2026: Paris Hilton as Britney Spears, Lisa Rinna as Kylie Jenner and More
‘Klara and the Sun’ Director Taika Waititi Calls Critics “Sad Lost Souls” Over Negative Reviews
Heidi Klum Reveals This Year’s (Very Bloody) Halloween Costume
Bill Maher Responds to Trump’s 1,318-Word Social Rant: “He Went Off on Me Like Kelly Clarkson in a Toy Store”
How Bill Paxton’s Son Took Over His Father’s Role in a Western 35 Years in the Making
Must Reads

Olivia Rodrigo: The Queen of Sad Finds Her Happy Place

‘Ted Lasso’ Star Jason Sudeikis Goes One-on-One With WNBA Great Breanna Stewart (Watch)
