The Most Stylish Paris Olympics Merch for Getting Into the Team USA Spirit

Whether you're heading to Paris or cheering on your favorite athletes at home, we've rounded up the most fashionable clothing, accessories and more for celebrating the 2024 games.

By Danielle Directo-Meston

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Danielle Directo-Meston

E-Commerce Editor

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July 19, 2024 2:26pm

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The Most Stylish Team USA Olympics 2024 Clothing

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The 2024 Paris Olympics kick off on July 26 — and next week, the world’s best athletes head to the City of Lights to compete in gymnastics, swimming, soccer and even new sports such as breakdancing and competitive climbing. The games run through Aug. 4, and the opening ceremony and competitions will air in the U.S. on NBC and stream on Peacock.

As the iconic torch nears its destination, it’s safe to assume that the athletes are prepping their bodies, minds and game day kits. Once again, Ralph Lauren will be the official outfitter of Team USA’s opening and closing ceremony uniforms — a tradition the American designer has kept for the last 16 years. He’s not the only name in fashion that’s styling this year’s U.S. Olympians and Paralympians. Kim Kardashian’s Skims tapped a slew of this year’s buzziest Paris-bound athletes to model its new Team USA capsule collection of swimwear, loungewear, sleepwear and more.

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For those who want to cheer on their favorite athletes outside of the USA, Olympian co-founded label Togethxr has created a French edition of its viral “Everyone Watches Women’s Sports” tee, which has been worn by everyone from Ted Lasso star Jason Sudeikis and A’ja Wilson to Shaq and Chelsea Handler.

Ahead, check out some of the most stylish 2024 Paris Olympics merch for cheering on your favorite teams and sports — or just wearing your American pride on your sleeves. From official Team USA collections that’ll be seen on this year’s all-star athletes to patriotic-hued pieces from Target, Nike, Hollywood-loved label Hiro Clark and more, shop our top picks below.

J. Crew’s limited-edition Team USA Swimming sportswear capsule ($50 to $248) includes bomber jackets, windbreakers, terry camp shirts and pants, striped tops, bright red swimsuits and more, with many sold-out items recently restocked. This ’90s-inspired ribbed racerback tank is the ideal summer essential for rooting on this year’s swim stars at the pool, beach and beyond.

Abercrombie Olympics 1984 Los Angeles Graphic Tee

Buy at Abercrombie $34

For a limited time, save up to 30 percent on select items at Abercrombie’s summer sale, including the brand’s retro Olympics collection that includes this tee commemorating the 1984 Los Angeles games.

Lacoste Heritage Paris 1924 Men’s Piqué Polo

$145 at Lacoste

Get into the games with French label Lacoste’s Heritage 1924 collection ($70-$195) that commemorates the last time that the City of Lights hosted the Olympics. The retro line comprises polo shirts, shorts, tanks, sweaters, rain jackets, duffle bags and hats.

J. Crew x USA Swimming Heritage One-Piece Swimsuit

$128 at J. Crew

Chubbies x Team USA Classic Swim Trunk

$80 at Chubbies

Chubbies teamed with Olympian divers Steele Johnson and Greg Louganis to model its new Team USA capsule that includes swim trunks, tanks, tees and polos. The brand also debuted Olympic collections for the upcoming 2028 Los Angeles games and a 1984 LA Olympics commemorative range.

Abercrombie Olympics Vintage Sunday Crew

Buy at Abercrombie $68

Ralph Lauren Team USA Graphic Fleece Crewneck

$148 at Ralph Lauren

Designer Ralph Lauren is responsible for creating Team USA’s attire for the opening and closing ceremonies — and their stylish villagewear.

Ralph Lauren Team USA Fleece Baseball Jacket

$228 at Ralph Lauren

Pacsun Team USA Varsity Jacket

$112 $150 25% off

Buy at Pacsun

This varsity jacket is part of Pacsun’s stylish Team USA capsule, on sale at an extra 25 percent off ahead of the Olympics.

Paris 2024 Olympics Beret

$27 at Fanatics

$27 at Olympics Shop

Looney Tunes x Team USA Tennis Club Crewneck Sweatshirt

$38 at WB Shop

Paris 2024 Olympics Bum Bag

$27 at Fanatics

J. Crew x Team USA Swimming Cropped Boatneck

$70 at J. Crew

Old Navy IOC Heritage Pullover Hoodie

$30 $50 40% off

Buy at Old Navy

Old Navy IOC Heritage Shorts

$17 $35 51% off

Buy at Old Navy

Ralph Lauren Team USA CLARUS Polo Shirt

$198 at Ralph Lauren

Barefoot Dreams Cozychic Team USA Rib Cozy

$178 at Barefoot Dreams

Barefoot Dreams Cozychic Team USA Socks

$28 at Barefoot Dreams

Hiro Clark Team USA Tee

$94 at Hiro Clark

Ahead of LA’s 2028 games, LA-based label Hiro Clark (seen frequently on Queer Eye star Antoni Porowski) has dropped a colorful collection of tees, shorts and more basics for Team USA and the City of Angels.