Business Is Booming for Shay Mitchell’s Béis Travel Line — Shop These Best-Sellers Before They Sell Out
Following the news that the Shay Mitchell-founded brand is on its way to making $200 million in profitable gross revenue, we've rounded up which suitcases and accessories are worth buying.
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Danielle Directo-Meston
E-Commerce Editor
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April 20, 2023 5:43pm
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Shay Mitchell in Béis campaign Courtesy of Béis
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Shay Mitchell founded Béis in 2018 as a way to solve her frequent flyer problems. That solution — in the form of chic travel accessories — just surpassed $120 million in profitable gross revenue, and it’s expected to fly to $200 million in its next fiscal year, reports WWD.
As part of The Hollywood Reporter‘s list of the top celebrity entrepreneurs of 2022, the company told THR that it was on track to achieve 200 percent growth two years in a row. A joint effort between Mitchell and brand incubator and venture company Beach House Group, the company raised $12.5 million in a Series B funding round last June.
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Related: Shay Mitchell’s Favorite Things, From Travel Essentials to Summer Skincare
The 34-year-old actress and producer also revealed her hands-on approach as an entrepreneur. “I love Béis and am heavily involved with every facet of the business so I post so much content of me, our bags and otherwise.” The Canadian star regularly shares her global getaways and casual days with her 36 million followers on Instagram, and those faithful fans likely have also helped Béis soar to success.
Mitchell noted that the pandemic changed the way shoppers used its products. “During COVID we saw a consumer migration towards our bags intended for more day-to-day use, or quick jaunts,” Mitchell told THR. “Now that the world is opening back up we see our roller inventory flying out the doors (in addition to the day-to-day bags). I think part of this is our high customer return rate. Once you see how great our bags are, it’s hard to stop.”
Whether you’ve been bitten by the travel bug and are itching to upgrade your worn-out luggage, or you’re ready to see what the buzz over Béis is all about, we’ve rounded up some of the brand’s best products. Though it’s hard to go wrong with any of the company’s best-sellers, but we’ve singled out the top picks for every type of traveler, trip and destination.
From the top luggage for long-haul flights and short trips to effortless toiletry bags and makeup cases, find out why Béis is one of the best luggage brands out there right now. (If you shop fast, there’s still time to score the brand’s summer-ready sherbet collection, too.)
Béis The Carry-On Roller
BEST CARRY-ON LUGGAGE FOR SHORT TRIPS
This 21-inch carry-on suitcase has a 49- to 61-liter capacity, thanks to the zippered design that lets you expand the size up to 12 inches. A built-in weight indicator helps you decide if you’ve packed too much, while the cushioned handle and smooth 360-degree Hinomoto wheels make it easy to roll through the airport. Inside, you’ll find four-point compression straps, divided zipper compartments and a separate pouch for your dirty laundry or shoes. Bonus: It comes in an array of classic neutral colors and limited-edition hues to match your wardrobe.
Béis The Carry-On Roller $218
Béis The 26-in. Check-In Roller
BEST CHECK-IN LUGGAGE FOR WEEK-LONG TRIPS
Béis’ check-in suitcase offers all of the same perks and features as the carry-on, but in a bigger 26-inch size. We think it’s enough space to fit about a week of clothes and toiletries for most people.(We also love this vibrant berry shade that’s easy to spot at baggage claim.)
Béis
Béis The 26-In. Check-In Roller $308
Béis The 29-in. Large Roller
BEST CHECK-IN LUGGAGE FOR LONG INTERNATIONAL TRIPS
Not heading home for a bit? An overpacker’s dream, Béis’ 29-inch large check-in suitcase also expands and can fit about two weeks’ worth of essentials for one person or a small family’s weekend getaway. Like the 21- and 26-inch sizes, this luggage also features a comfortable, compartment-filled design, interior zippered pockets, drawstring storage bags, a stain-resistant 75D polyester lining and TSA locks.
Béis
Béis Large Check-In Roller $329
Béis The Large Work Tote
BEST WORK BAG
When you need to bring the office home (or to post-work cocktails), the Large Work Tote is a chic option. Smart design touches include a trolley pass-through that doubles as a pocket, plenty of interior and exterior compartments, a key-ring leash and a padded sleeve that fits 13-inch laptops.
Béis The Large Work Tote $148
Béis The Dopp Kit
BEST TOILETRY BAG
Ditch that bottomless toiletry bag for Béis’ spill-proof dopp kit, which has a wide framed opening, water-resistant lining, a bottom zippered section, organizational compartments (including one just for your toothbrush) and a towel hook loop.
Béis
Béis The Dopp Kit $48
Béis Backpack Tote
BEST BAG FOR MOMS
For the parents who do it all, Béis’ Backpack Tote works hard to keep up. Mitchell teamed with model/designer and new mom Elsa Hosk on a fashion-forward collection of totes, diaper bags and more baby-friendly accessories in playful prints — and you don’t need to have a kiddo to appreciate all of the features. One of our favorites from the collab is the Backpack Tote, which has bottle-friendly side pockets, a soft padded design and handle, a multitude of interior pockets, removable stroller straps, a laptop compartment, a changing pad and hands-free convertible backpack straps. (Phew!) We regularly wear it sans our kids, too, and it’s available in other colorways.
Béis
Béis Backpack Tote $138
Béis The Expandable Backpack
BEST BACKPACK
Made of recycled plastic bottles, the Expandable Backpack can be expanded up to two inches and can fit laptops up to 15 inches. There’s a hidden water bottle pocket so you don’t need to unzip the whole bag for a sip, plus zippered compartments for phones and other essentials. Of course, it has Béis’ signature trolley pass-through leave, a key leash and plenty of interior organizers.
Béis The Expandable Backpack $98
Béis The On-The-Go Essential Case
BEST MAKEUP BAG
It’s clear to see why Béis’ On-the-Go Essential Case regularly sells out. Our own everyday go-to cosmetics carryall, it boasts two windowed compartments, a mirror with a built-in folding stand, a convenient carrying handle and a compact size that still offers plenty of room to organize your makeup.
Beis
Béis The On-The-Go Essential Case $48
Béis The Convertible Weekender
BEST WEEKEND BAG
For when you just need to get away for a few days, we’re fans of Béis’ Convertible Weekender. Whether you’re taking a quick trip or you need extra space on top of your luggage, the carryall has a bottom zippered compartment that’s big enough for that Dyson Airwrap (or another pair of shoes), a wide framed opening that’s easy to pack and unpack, rolled middle handles, a trolley pass-through, a removable shoulder strap, organizational compartments inside and outside, and a sleeve for 15-inch laptops, to name just a few features.
Béis
Béis The Convertible Weekender $128
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