Away Just Introduced Softside Luggage to Its Stylish Suitcase Lineup
The brand's latest campaign features a star-studded cast of actors, comedians, writers, chefs, influencers, art critics, photographers and professional athletes.
By Erin Lassner
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Erin Lassner
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July 10, 2024 12:36pm
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To know Away is to love it. And the cult-classic brand has officially expanded its offerings to ultra lightweight, high-strength softside luggage in its four original sizes.
Just last month, the brand joined forces with NYC-cool clothing brand La Ligne on a limited-edition summer travel collection, with actress and director Natasha Lyonne as the face of the campaign. This time around, Away invited a whole cast of celebrities and influential figures to front the campaign: Alan Ruck, Aminatou Sow, Ben Marshall, Cleo Wade, Dan Pelosi, Gus Heagerty, Jenny Walton, Jerry Saltz, Megan Stalter, Tyler Joe and Tyshawn Jones.
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The best part about luggage with a soft exterior is the extra give it provides while packing. The brand’s latest design is crafted from lightweight, water-resistant, high-strength nylon to ensure the extra space is matched with exceptional durability and protection for your valuables. Other features include Away’s signature interior compression system, 360-degree wheels, a drawstring laundry bag, zipper expansion and roomy interior and exterior pockets. With any bag purchase, you also have the option to add on a monogrammed luggage tag for $10 extra.
The new style comes in Away’s four original sizes: the Carry-On, the Bigger Carry-On, the Medium checked bag and the Large checked bag. The first is intended for trips that are 3-5 days, the second for trips 4-7 days, the third for 1-2 weeks and the last for trips that are 2+ weeks long. Each size is available in four colorways: Jet Black, Coast Blue, Cloud Gray and Clay Pink.
The suitcases retail between $225 and $325 at awaytravel.com. Shop the full softside collection below.
Away The Softside Carry-On
Away The Softside Bigger Carry-On
Away The Softside Medium
Away The Softside Large
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